{"id":171,"date":"2026-08-13T11:11:31","date_gmt":"2026-08-13T02:11:31","guid":{"rendered":"https:\/\/rirakura.co.jp\/blog\/?p=171"},"modified":"2026-08-13T11:11:31","modified_gmt":"2026-08-13T02:11:31","slug":"autumn-sweets-market-trends","status":"publish","type":"post","link":"https:\/\/rirakura.co.jp\/blog\/2026\/08\/13\/autumn-sweets-market-trends\/","title":{"rendered":"\u79cb\u306e\u30b9\u30a4\u30fc\u30c4\u5e02\u5834\u3067\u6ce8\u76ee\u3055\u308c\u308b\u65b0\u5546\u54c1\u958b\u767a\u306e\u50be\u5411"},"content":{"rendered":"<p>\u300c\u79cb\u306e\u30b9\u30a4\u30fc\u30c4\u5e02\u5834\u3067\u65b0\u5546\u54c1\u3092\u958b\u767a\u3057\u305f\u3044\u304c\u3001\u3069\u3093\u306a\u30c8\u30ec\u30f3\u30c9\u304c\u3042\u308b\u306e\u304b\u5206\u304b\u3089\u306a\u3044\u300d\u300c\u4ed6\u793e\u3068\u306e\u5dee\u5225\u5316\u3092\u56f3\u308a\u305f\u3044\u304c\u3001\u65b9\u5411\u6027\u304c\u5b9a\u307e\u3089\u306a\u3044\u300d\u2015\u2015\u30b9\u30a4\u30fc\u30c4\u696d\u754c\u306e\u7d4c\u55b6\u8005\u69d8\u304b\u3089\u3001\u3053\u3046\u3057\u305f\u3054\u76f8\u8ac7\u3092\u3088\u304f\u4f3a\u3044\u307e\u3059\u3002<\/p>\n<p>\u3053\u3093\u306b\u3061\u306f\u3001\u682a\u5f0f\u4f1a\u793e\u30ea\u30e9\u30af\u30e9\u3067\u3059\u3002\u79c1\u305f\u3061\u306f\u5343\u8449\u770c\u67cf\u5e02\u3067\u30c9\u30e9\u30a4\u30d8\u30c3\u30c9\u30b9\u30d1\u5c02\u9580\u5e97\u300c\u30a2\u30ea\u30a8\u30b9\u67cf\u300d\u3084\u8db3\u3064\u307c\u30ea\u30d5\u30ec\u5c02\u9580\u5e97\u300c\u30eb\u30ca\u30b9\u30d1\u67cf\u300d\u3092\u904b\u55b6\u3057\u3001\u30b9\u30a4\u30fc\u30c4\u30fb\u6d0b\u83d3\u5b50\u306e\u5546\u54c1\u958b\u767a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u79cb\u306e\u30b9\u30a4\u30fc\u30c4\u5e02\u5834\u306b\u304a\u3051\u308b\u65b0\u5546\u54c1\u958b\u767a\u306e\u50be\u5411\u306b\u3064\u3044\u3066\u3001\u81ea\u793e\u306e\u7d4c\u9a13\u3092\u3082\u3068\u306b\u8003\u5bdf\u3057\u307e\u3059\u3002<\/p>\n<h2>\u79cb\u306e\u30b9\u30a4\u30fc\u30c4\u5e02\u5834\u3067\u6ce8\u76ee\u3055\u308c\u308b\u80cc\u666f<\/h2>\n<p>\u79cb\u306f\u98df\u6b32\u306e\u79cb\u3068\u3082\u8a00\u308f\u308c\u3001\u7279\u306b\u30b9\u30a4\u30fc\u30c4\u696d\u754c\u3067\u306f\u65b0\u5546\u54c1\u306e\u6295\u5165\u304c\u6d3b\u767a\u306b\u306a\u308b\u5b63\u7bc0\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u5358\u306b\u5b63\u7bc0\u306e\u7d20\u6750\u3092\u4f7f\u3046\u3060\u3051\u3067\u306f\u6d88\u8cbb\u8005\u306e\u8208\u5473\u3092\u5f15\u304f\u306e\u306f\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u5e02\u5834\u306e\u6210\u719f\u5316\u3068\u3068\u3082\u306b\u3001\u6d88\u8cbb\u8005\u306f\u3088\u308a\u72ec\u81ea\u6027\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u6027\u306e\u3042\u308b\u5546\u54c1\u3092\u6c42\u3081\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u5b63\u7bc0\u611f\u3068\u72ec\u81ea\u6027\u306e\u30d0\u30e9\u30f3\u30b9<\/h3>\n<p>\u79cb\u306e\u30b9\u30a4\u30fc\u30c4\u3067\u306f\u3001\u6817\u3084\u304b\u307c\u3061\u3083\u3001\u3055\u3064\u307e\u3044\u3082\u306a\u3069\u306e\u5b9a\u756a\u7d20\u6750\u304c\u7528\u3044\u3089\u308c\u307e\u3059\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u4ed6\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u9055\u3044\u304c\u51fa\u306b\u304f\u3044\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002\u5e02\u5834\u3067\u6ce8\u76ee\u3055\u308c\u308b\u5546\u54c1\u306f\u3001\u3053\u308c\u3089\u306e\u7d20\u6750\u306b\u30d7\u30e9\u30b9\u30a2\u30eb\u30d5\u30a1\u306e\u9b45\u529b\u3092\u52a0\u3048\u305f\u3082\u306e\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u6817\u3068\u548c\u7d05\u8336\u306e\u30de\u30ea\u30a2\u30fc\u30b8\u30e5\u3092\u697d\u3057\u3081\u308b\u30e2\u30f3\u30d6\u30e9\u30f3<\/li>\n<li>\u304b\u307c\u3061\u3083\u3068\u30b9\u30d1\u30a4\u30b9\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30d1\u30f3\u30d7\u30ad\u30f3\u30bf\u30eb\u30c8<\/li>\n<li>\u3055\u3064\u307e\u3044\u3082\u3092\u4f7f\u7528\u3057\u305f\u30d3\u30fc\u30ac\u30f3\u4ed5\u69d8\u306e\u30b9\u30a4\u30fc\u30c4<\/li>\n<\/ul>\n<p>\u3053\u3046\u3057\u305f\u5546\u54c1\u306e\u958b\u767a\u306f\u3001\u7d20\u6750\u306e\u6301\u3064\u5b63\u7bc0\u611f\u3092\u6d3b\u304b\u3057\u3064\u3064\u3001\u72ec\u81ea\u6027\u3092\u51fa\u3059\u305f\u3081\u306e\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3>\u5177\u4f53\u4f8b\u3068\u6210\u529f\u4e8b\u4f8b\u306e\u7d39\u4ecb<\/h3>\n<p>\u5177\u4f53\u7684\u306a\u6210\u529f\u4e8b\u4f8b\u3068\u3057\u3066\u306f\u3001\u6817\u3068\u548c\u7d05\u8336\u306e\u30e2\u30f3\u30d6\u30e9\u30f3\u304c\u3001SNS\u3067\u8a71\u984c\u3068\u306a\u308a\u3001\u77ac\u304f\u9593\u306b\u6d88\u8cbb\u8005\u306e\u5fc3\u3092\u63b4\u3093\u3060\u4f8b\u304c\u3042\u308a\u307e\u3059\u3002\u548c\u7d05\u8336\u306e\u6e0b\u307f\u3068\u6817\u306e\u7518\u3055\u304c\u7d76\u5999\u306b\u8abf\u548c\u3057\u3001\u4ed6\u306b\u306f\u306a\u3044\u5473\u308f\u3044\u3092\u63d0\u4f9b\u3057\u307e\u3057\u305f\u3002\u3055\u3089\u306b\u3001\u304b\u307c\u3061\u3083\u3068\u30b9\u30d1\u30a4\u30b9\u306e\u30d1\u30f3\u30d7\u30ad\u30f3\u30bf\u30eb\u30c8\u306f\u3001\u30b9\u30d1\u30a4\u30b9\u306e\u98a8\u5473\u304c\u79cb\u306e\u8a2a\u308c\u3092\u611f\u3058\u3055\u305b\u308b\u3068\u9ad8\u8a55\u4fa1\u3092\u5f97\u3066\u3001\u58f2\u4e0a\u306e\u5927\u5e45\u306a\u5411\u4e0a\u3092\u5b9f\u73fe\u3057\u307e\u3057\u305f\u3002<\/p>\n<h2>\u5b9f\u52d9\u3067\u5b9f\u8df5\u3057\u3066\u304d\u305f\u65b0\u5546\u54c1\u958b\u767a\u306e\u624b\u9806<\/h2>\n<p>\u5546\u54c1\u958b\u767a\u306b\u304a\u3044\u3066\u306f\u3001\u5358\u306b\u30a2\u30a4\u30c7\u30a2\u3092\u51fa\u3059\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u3057\u3063\u304b\u308a\u3057\u305f\u30b3\u30f3\u30bb\u30d7\u30c8\u8a2d\u8a08\u304c\u5fc5\u8981\u3067\u3059\u3002\u5f53\u793e\u3067\u306f\u4ee5\u4e0b\u306e\u624b\u9806\u3092\u8e0f\u3093\u3067\u65b0\u5546\u54c1\u3092\u958b\u767a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>1. \u30de\u30fc\u30b1\u30c3\u30c8\u30ea\u30b5\u30fc\u30c1\u306e\u5fb9\u5e95<\/h3>\n<p>\u5e02\u5834\u306e\u52d5\u5411\u3092\u628a\u63e1\u3057\u3001\u7af6\u5408\u5546\u54c1\u3068\u306e\u6bd4\u8f03\u3084\u6d88\u8cbb\u8005\u30cb\u30fc\u30ba\u306e\u5206\u6790\u3092\u884c\u3044\u307e\u3059\u3002\u7279\u306b\u3001SNS\u3067\u306e\u6d41\u884c\u3084\u53e3\u30b3\u30df\u306e\u5206\u6790\u304c\u91cd\u8981\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u6700\u8fd1\u306e\u30c8\u30ec\u30f3\u30c9\u3068\u3057\u3066\u306f\u3001\u30d8\u30eb\u30b7\u30fc\u5fd7\u5411\u304c\u5f37\u307e\u3063\u3066\u304a\u308a\u3001\u30d3\u30fc\u30ac\u30f3\u3084\u30b0\u30eb\u30c6\u30f3\u30d5\u30ea\u30fc\u306e\u30b9\u30a4\u30fc\u30c4\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>2. \u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u660e\u78ba\u5316<\/h3>\n<p>\u30ea\u30b5\u30fc\u30c1\u7d50\u679c\u3092\u3082\u3068\u306b\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u6d88\u8cbb\u8005\u5c64\u3092\u660e\u78ba\u306b\u3057\u3001\u305d\u306e\u5c64\u306b\u97ff\u304f\u30b9\u30c8\u30fc\u30ea\u30fc\u3084\u4fa1\u5024\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u6d88\u8cbb\u8005\u306e\u5fc3\u3092\u63b4\u3080\u305f\u3081\u306b\u306f\u3001\u5546\u54c1\u306e\u80cc\u666f\u3084\u958b\u767a\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u8a73\u7d30\u306b\u4f1d\u3048\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u7279\u306b\u3001\u5730\u5143\u306e\u7d20\u6750\u3092\u4f7f\u3063\u305f\u30b9\u30a4\u30fc\u30c4\u306f\u5730\u57df\u5bc6\u7740\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3057\u3066\u6709\u52b9\u3067\u3059\u3002<\/p>\n<h3>3. \u8a66\u4f5c\u3068\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306e\u53cd\u6620<\/h3>\n<p>\u8a66\u4f5c\u3092\u91cd\u306d\u3001\u793e\u5185\u5916\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u5473\u3084\u898b\u305f\u76ee\u306e\u6700\u9069\u5316\u3092\u884c\u3044\u307e\u3059\u3002\u7279\u306b\u3001\u898b\u305f\u76ee\u306e\u30a4\u30f3\u30d1\u30af\u30c8\u304cSNS\u3067\u306e\u62e1\u6563\u529b\u3092\u9ad8\u3081\u308b\u305f\u3081\u91cd\u8981\u3067\u3059\u3002\u8a66\u4f5c\u6bb5\u968e\u3067\u306f\u3001\u30c6\u30b9\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3044\u3001\u6d88\u8cbb\u8005\u304b\u3089\u306e\u30ea\u30a2\u30eb\u306a\u610f\u898b\u3092\u53ce\u96c6\u3057\u307e\u3059\u3002<\/p>\n<h2>\u81ea\u793e\u3067\u57f9\u3063\u305f\u77e5\u898b\u3068\u6210\u529f\u4e8b\u4f8b<\/h2>\n<p>\u3053\u308c\u3089\u306e\u624b\u9806\u306f\u3001\u79c1\u305f\u3061\u304c\u81ea\u793e\u306e\u30b9\u30a4\u30fc\u30c4\u958b\u767a\u3067\u5b9f\u969b\u306b\u6d3b\u7528\u3057\u3066\u304d\u305f\u3082\u306e\u3067\u3059\u3002\u7279\u306b\u3001\u5b63\u7bc0\u306e\u7d20\u6750\u306b\u65b0\u3057\u3044\u4fa1\u5024\u3092\u6301\u305f\u305b\u305f\u5546\u54c1\u306f\u3001\u6d88\u8cbb\u8005\u304b\u3089\u9ad8\u3044\u8a55\u4fa1\u3092\u5f97\u307e\u3057\u305f\u3002\u3053\u306e\u3088\u3046\u306a\u5b9f\u4f8b\u304b\u3089\u5f97\u305f\u77e5\u898b\u306f\u3001\u516c\u5f0f\u30b5\u30a4\u30c8\u3067\u3054\u7d39\u4ecb\u3057\u3066\u3044\u308b\u5b9f\u7e3e\u306b\u3082\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\uff1a\u65b0\u5546\u54c1\u958b\u767a\u306e\u30dd\u30a4\u30f3\u30c8<\/h3>\n<ul>\n<li>\u30de\u30fc\u30b1\u30c3\u30c8\u30ea\u30b5\u30fc\u30c1\u3092\u884c\u3044\u3001\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u30bf\u30fc\u30b2\u30c3\u30c8\u6d88\u8cbb\u8005\u5c64\u3092\u660e\u78ba\u306b\u3057\u3001\u97ff\u304f\u30b3\u30f3\u30bb\u30d7\u30c8\u3092\u8a2d\u5b9a\u3059\u308b<\/li>\n<li>\u8a66\u4f5c\u6bb5\u968e\u3067\u5e83\u304f\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u96c6\u3081\u308b<\/li>\n<li>SNS\u3067\u306e\u62e1\u6563\u3092\u610f\u8b58\u3057\u305f\u898b\u305f\u76ee\u3092\u8003\u616e\u3059\u308b<\/li>\n<li>\u5730\u5143\u306e\u7d20\u6750\u3092\u6d3b\u7528\u3057\u3001\u5730\u57df\u6027\u3092\u6253\u3061\u51fa\u3059<\/li>\n<\/ul>\n<h2>\u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\n<h3>Q1. \u30b9\u30a4\u30fc\u30c4\u958b\u767a\u306b\u304a\u3044\u3066\u3001\u3069\u306e\u3088\u3046\u306b\u5dee\u5225\u5316\u3092\u56f3\u308c\u3070\u826f\u3044\u3067\u3059\u304b\uff1f<\/h3>\n<p>A1. \u5dee\u5225\u5316\u3092\u56f3\u308b\u305f\u3081\u306b\u306f\u3001\u72ec\u81ea\u306e\u30b9\u30c8\u30fc\u30ea\u30fc\u3084\u4fa1\u5024\u3092\u6301\u305f\u305b\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u4f8b\u3048\u3070\u3001\u5730\u5143\u7279\u7523\u306e\u7d20\u6750\u3092\u4f7f\u7528\u3057\u305f\u308a\u3001\u5b63\u7bc0\u306e\u30c6\u30fc\u30de\u3092\u53d6\u308a\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u4ed6\u306b\u306f\u306a\u3044\u9b45\u529b\u3092\u63d0\u4f9b\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3>Q2. \u6d88\u8cbb\u8005\u306e\u30cb\u30fc\u30ba\u3092\u3069\u306e\u3088\u3046\u306b\u628a\u63e1\u3059\u308c\u3070\u826f\u3044\u3067\u3059\u304b\uff1f<\/h3>\n<p>A2. 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